🧭 Profit Paths

The Newsletter from Cardinal Profit Strategies
Maximizing Potential | Accelerating Profit | Reclaiming Time

🔁 Rethink Your Digital Marketing Approach

If your digital marketing strategy still looks like it did two years ago, it's time for a serious refresh.

Today's buyers are smarter, faster, and more selective. What worked before—boosted posts, vague content, or generic lead magnets—simply doesn’t cut it anymore.

We help business owners focus on conversion-first marketing:
✅ Craft messaging that speaks directly to your ideal customer
✅ Automate outreach without losing personalization
✅ Track ROI down to the dollar

Your marketing shouldn't just generate "likes"—it should generate leads, appointments, and revenue.

📌 Pro tip: If your content isn’t driving conversations or conversions, it’s costing you.

🕒 Marketing Minute: AI Tools Dominate Q2 Strategy Shift

According to a recent Forbes article, over 62% of small businesses are now integrating AI into their marketing workflows—from personalized email copy to automating lead follow-ups.

Businesses using AI-driven tools are reporting 25-40% reductions in customer acquisition costs.

🤖 This is no longer a luxury—it’s a necessity.
Let’s talk about what that could look like in your business.

👵 A Tip from Your Ol' Aunt Jane

"Confused customers never buy."
If your offers have too many options, too many details, or too many steps—they’re likely costing you sales.

👉 This week’s action step:
Pick one service or product, write a 1-sentence description of the outcome it delivers, and use that as your next post or pitch.

Simple sells.
Clarity converts.

💬 Featured Coaching Program: Group Coaching

Success is a Team Sport.
Our Group Coaching Program is perfect for entrepreneurs who want weekly accountability, fresh ideas, and expert strategy without going it alone.

Here’s what you get:

• ✅ Weekly Coaching with Jane + like-minded peers

• ✅ Access to our Profit Acceleration Software

• ✅ Full Academy Access: Virtual MBA, Financial Training & Media Library

• ✅ Plug-and-play guides to start accelerating profits from Day One

🔥 It’s coaching that gets you moving fast—with people who get it.

[📩 DM us to join the next cohort]

🎁 FREE GIFT: The 45-Minute Profit Assessment Session

Not sure where to start?
Let’s find the money hiding in your business.

Your FREE 45-minute session includes:
✅ A personalized 3-month Marketing Roadmap
✅ Clarity on your current profit position
✅ Steps you can take immediately to boost cash flow

🎯 This is not a pitch. It’s a plan.
👉 Book your session here

Until next time—keep growing, keep scaling, and remember: Profit isn’t a four-letter word.

— Jane Parmel & the Cardinal Profit Team